Now a Trademark Collection by Wyndham Resort
Chula Vista Resort has selected Trademark Collection by Wyndham as its new operating brand.
On September 30, 2019 Wyndham Hotels and Resorts completed a new franchise agreement with the long-time independent hotel, located at 1000 Chula Vista Parkway in Wisconsin Dells.
“We are excited about the power of the world’s largest hotel group, with over 9,000 hotels, motels, and resorts, which gives us access to the 77,000,000 loyalty travelers of Wyndham Rewards, and their world-wide group and event sales team. The strong brand awareness and quality that Wyndham Hotels are known for is a major contributing factor in our decision,” says Kaminski.
“Our journey took us through all of the major brands, and almost three years to align ourselves with the proper group and brand. The Trademark Collection by Wyndham is the perfect fit for Chula Vista Resort as a lifestyle, three-to-four diamond position,” Kaminski adds. “We have over 70 years of operating and developing Chula Vista as an independent hotel, and we now get to flaunt this worldwide, through the Wyndham family.
“Chula Vista Resort is a premier resort in the Waterpark Capital of the World and is the first and only Waterpark Resort in the Wyndham Family of Brands. We’re excited about that”, Kaminski continues. “It gives us great pleasure to be able to bring quality and affordable Lifestyle lodging and meeting choices to our customers with the Wyndham Trademark affiliation. It is our goal to remain a family operated business, with corporate disciplines,” says Kaminski.
Chula Vista is excited to open the new “Bennett Tower” guestrooms in 2020. Originally constructed in 1991 and additions in 1997, the newly repositioned lodging experience boasts hundreds of authentic H.H. Bennett art in both the public spaces and guestrooms. Working with the Wisconsin Historical Society, the property has been able to feature Chula Vista Resort’s robust history, H.H. Bennett’s remarkable career and the marriage of their impact in the famous Wisconsin Dells.
Chula Vista Resort in Wisconsin Dells is the largest employer in Adams County, Wisconsin with over 1,000 year-round and seasonal associates. Located in the city of Wisconsin Dells, the resort features over 600 guestrooms, suites and condominiums, six restaurants (including the award-winning Kaminski’s Chop House), 80,000 square feet of meeting and conference space, indoor and outdoor waterparks, zipline and adventure park, and an 18 hole golf course. Chula Vista caters to tens of thousands of family travelers for vacations and getaways each year and over 700 individual conferences, sporting events, conventions and weddings annually.
Mike Kaminski is the third generation of ownership and management at the resort. His son, Jeff Kaminski, is now President of the company, and daughter, Krissy Sigmund, is Vice President and Revenue Director. Jeff and Krissy are the fourth generation who now run the company’s day to day business.
About Trademark Collection by Wyndham
The Trademark Collection® by Wyndham
is a portfolio of more than 60 upper-midscale-and-above hotels across the U.S. and Europe, each with fiercely independent spirit and individuality. Launched in 2017, Trademark is the first soft brand geared to three- and four-star independent hotel owners and is designed for travelers seeking distinctive accommodations, yet lacking the budget for today’s existing luxury soft-branded offerings. Reservations and information are available by visiting www.wyndhamhotels.com/trademark